Thursday, May 5, 2011

Final Blog Post

For my final blog post, I will comment on the company presentation that I think is the most viable in today's society.

In my opinion, the most viable and well presented independent media organization is the travelingtrue.com by Becky Webster. Basically, the website provides users with all the information that they could ever possibly need in order to plan a trip for a family of five that will be both fun and sustainably conscious.

This is an extremely relevant topic because there is so much concern about sustainability and reducing your carbon footprint. It is also a viable company in our economy because even though we are still dealing with a financial crisis, people are still going on vacations, and what better way to enjoy your vacation than by helping out the local economy at the same time?

Becky presented her idea in a very well thought out and organized manner. Her budget presentation, ideas for marketing, and budget proposal not only made sense but convinced the "board members" that she was very invested in the subject and would be a well organized business partner.

This site fills a void that is apparent in our society today. It fills the niche of the aware traveler, and it promotes the positive side of traveling sustainably. I think this was the best presentation of the class, and is also the most viable option.